Archive for the ‘Web Content Writing’ Category

A Manifesto Against Plain Language

The web content space is occupied by two kinds of writers: Web Content Writers – Those who are pragmatic in their approach, focusing on “plain language” and “soundbite” sentences, who are hyper-aware of website visitors as “users” with physiological parameters that define the interaction they have with words, as elements, published on a technology-based platform…

Who Should Be On Your Web Content Editorial Team?

Since most small to mid-sized businesses don’t have an in-house editorial team …or marketing department …or even web team, web content review often falls on an already stretched business owner to provide constructive feedback on the first draft of content received from their web copywriter…

Is Twitter Considered Web Content?

With Twitter reaching the collective consciousness of the mass populace, I am being asked more and more frequently during client meetings by those on the outer fringes of the adoption sphere: “What about Twitter? Is Twitter considered web content?” It’s a good question…